Travis Sutphin
(February 09, 2025)
Stay Updated and Continue Learning
Discover practical ways to monitor algorithm changes, join SEO communities, and test new tactics. Keep refining your skillset to maintain strong visibility in a dynamic digital world.
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Travis Sutphin
(December 10, 2024)
How We Do Anything Is How We Do Everything: PM Lifestyle to Work Success
How everyday organization and project management habits create workplace success and leadership excellence.
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Travis Sutphin
(November 29, 2024)
Process Mapping
Process mapping is a visual representation of a process or workflow that outlines the steps, decisions, and resources involved in completing a task or achieving an objective.
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Travis Sutphin
(November 13, 2024)
AI vs. Algorithms: Understanding the Key Differences
Algorithms are consistent and reliable for specific tasks, while AI is dynamic and complex, learning and adapting to handle nuanced, changing tasks but needing careful oversight for accuracy and fairness.
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Travis Sutphin
(October 23, 2024)
AI Search Optimization vs Traditional SEO
Discover the key differences and similarities between traditional SEO and AI search optimization. While both improve online visibility, SEO focuses on keyword rankings, and AI optimization emphasizes natural language and direct answers.
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Travis Sutphin
(October 20, 2024)
The Tilted Pineapple
Once upon a sunny Key West afternoon, with a splash of inspiration and a twist of curiosity, The Tilted Pineapple came to life.
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Travis Sutphin
(October 13, 2024)
The Leadership Secrets of Nick Saban
The Leadership Secrets of Nick Saban by John Talty explores the leadership principles that have propelled Nick Saban to become one of the most successful college football coaches in history.
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Travis Sutphin
(September 30, 2024)
Traction - Overview
I created this reference guide as a way to stay sharp in between those yearly readings-a quick, practical tool to help anyone revisit the essential concepts and keep their business moving forward with focus and discipline.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 1 - The Six Key Components
Chapter 1 is all about understanding that every business, no matter its size or industry, is made up of six key components.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 2 - Letting Go of the Vine
Chapter 2 of Traction, called "Letting Go of the Vine", is all about the mindset shift that leaders must make to grow their business.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 3 - The Vision Component
Chapter 3 of Traction, "The Vision Component," tackles a common issue for business leaders: everyone in the company needs to know exactly where the business is going and how it's going to get there.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 4 - The People Component
Chapter 4 of Traction, "The People Component," is all about one essential truth in business: You can't do it alone.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 5 - The Data Component
In Chapter 5 of Traction, "The Data Component," Gino Wickman emphasizes the importance of running your business based on hard numbers, not gut feelings.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 6 - The Issues Component
In Chapter 6 of Traction, "The Issues Component," Gino Wickman tackles a major roadblock for many businesses: unresolved issues. Every business has problems-big and small.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 7 - The Process Component
In Chapter 7 of Traction, "The Process Component," Gino Wickman lays out a critical yet often overlooked element of business success: documenting and following core processes.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 8 - The Traction Component
Chapter 8 of Traction, "The Traction Component," is where Gino Wickman really brings the framework full circle.
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Travis Sutphin
(September 30, 2024)
Traction - Chapter 9 - Putting it all Together
Chapter 9 of Traction, "Pulling It All Together," is where Gino Wickman ties together all the components of the System into one cohesive roadmap.
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Travis Sutphin
(September 27, 2024)
Roadmap
This is my blog series roadmap! Here, I outline the posts I have created and the roadmap for upcoming posts. I dive into tech, project management, development and leadership : Learn by Reading - Master by Doing
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Travis Sutphin
(September 26, 2024)
Knowledge Hub: The Purpose Behind This Website
In today's fast-paced digital world, having a reliable source of information is invaluable but increasingly harder to find. I want to fix that.
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Travis Sutphin
(September 25, 2024)
Learn by Reading, Master by Doing
In the dynamic world of technology and development, continuous learning is not just a necessity - it's a way of life.
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Travis Sutphin
(September 20, 2024)
The Buyers Journey and Why is it Important
The buyer's journey is a conceptual framework that describes the process a potential customer goes through before making a purchasing decision.
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Travis Sutphin
(September 19, 2024)
Leadership Lessons from The 5 Levels of Leadership and Heartbreak Ridge
The 5 Levels of Leadership outlines a framework that defines leadership as an evolving journey. This article examines how the character of Gunnery Sergeant Tom Highway in "Heartbreak Ridge" exemplifies these leadership levels
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Travis Sutphin
(September 11, 2024)
Travis Sutphin Resume
As the Director of Development, I hold a pivotal leadership role with a focus on the Maintenance and Hosting departments. My key responsibilities include: P&L Responsibility, Addressing Team Roadblocks, Process Adherence, Project Management
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